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Post by melikepie on Jul 8, 2015 23:08:57 GMT
Why did TfL choose Dark Blue as the colour for TfL Rail? Thanks to that I almost got it confused with the Piccadilly Line (and tonight with the strike just makes things even more confusing).
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Post by domh245 on Jul 8, 2015 23:21:01 GMT
I imagine it is similar to the reason why it's called TfL rail in the first place - because they don't want to tarnish the Crossrail Brand. Can't have that lovely shade of lilac being associated with clapped out old trains and delays can we!
Just as a little extra something, I heard Tom Edwards talking about the tube strike earlier on the TV, and it took me a while to realise what he meant when talking about "transport for london rail"
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Post by Chris M on Jul 8, 2015 23:39:40 GMT
They chose dark blue because that's TfL's corporate colour. That it is also Piccadilly Line blue is coincidental and unfortunate.
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Deleted
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Post by Deleted on Jul 9, 2015 0:22:15 GMT
I would say all the key points are covered here. But, in summary, domh245 is essentially correct. It's an interim brand. If they use the Crossrail brand for this, essentially, people are going to be very disappointed, and the shiny new Crossrail brand will be sullied before it's even been started. People have been promised a lot from Crossrail and they will naturally be expecting improvements and new trains and shiny, shiny, shiny if you tell them Crossrail services have started - and that's writing a cheque that TfL can't cash at the moment. Also, Crossrail is obviously a big flagship project with lots of actual shiny stuff coming and you don't really want that name being associated with what is currently running as TfL Rail. Why dark blue specifically? It's actually not a bad idea. Dark blue is not only quite close to Crossrail purple - but the facts seem to be that the bona fide Crossrail stations will have a very dark palate - with lots of dark blues - and purples, too. Choosing dark blues means you only need to do the repainting and rebranding once. Or, at least, most of the work done for TfL Rail can stay when Crossrail comes. No point painting it shocking pink now, only to have to repaint it in blue and purple in a few years. And the fact is, the repainting and rebranding and sprucing up does need to be done - and it is important for TfL to put their stamp on the service and say "we're here, we've taken over", but they don't want to call it Crossrail yet. Dark blue is good, it eases you gradually in to purple. The idea is that people won't confuse TfL Rail with Crossrail and, when Crossrail comes, they really will experience a step change. But, it's not gonna be overnight, and they'll get a sense of progression. |
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Post by norbitonflyer on Jul 9, 2015 10:06:00 GMT
I wondered if the fact that the Picadilly Line is one of the most remote from Liverpool Street, and thus there is less danger of confusing the two on the map, had anything to do with it? However, it is actually very difficult to distinguish TfL Rail from the DLR on the map around Stratford. (Unless you look closely at Stratford, you might think at first glance that there is a direct service between e.g Gidea Park and Langdon Park.
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Post by Hassaan on Jul 9, 2015 14:22:14 GMT
The TfL Rail blue is a slightly different shade, but often due to colour limitations with various screens or printers it looks incredibly similar to the Piccadilly Line colour. It does annoy me as well when that happens  |
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