Post by Dstock7080 on Aug 12, 2022 11:52:35 GMT
Kurt Geiger limited edition TfL
raid your piggy-banks!
Designer collaboration with Kurt Geiger
That’s right! This morning we went live with our latest brand licensing collaboration with none other than the London designer brand, Kurt Geiger.
The initial ten-piece collection focuses on some of Kurt Geiger London’s most popular styles, replacing the brand’s signature rainbow with the iconic London Underground line colours.
The styles launched today on kurtgeiger.com and in select number of Kurt Geiger stores including Westfield London, Brighton and Stratford – perfect for those working in Endeavour Square or nearby stations/depots if you want to check them out in person!
Kurt Geiger’s Chief Creative Officer says: “The London Underground is so recognisable that it's easy to overlook just how iconic a design icon it is.
It's a key part of all our lives and I wanted to create a collection suitable for busy daily London lives but with the Tube’s colours and symbols as the core design theme. Kurt Geiger is powered by London’s fast-paced and forward-facing energy, and this new collaboration is the ultimate show of that unity; a true homage to the place we call home."
"London Underground connects Londoners and everyone who comes here; it's the heartbeat of our city, enabling exploration and adventure. It was therefore a true thrill to be able to connect with TfL on this collection celebrating our mutual love for our capital.”
TfL's Brand Licensing Manager says: “As two brands both born in London, it's great to see Kurt Geiger use our brand in such a creative way. We both share a dedication to high quality design and through this partnership we look forward to seeing people wearing a little piece (or two) of the city wherever they may be.
Collaborations such as this are a great example of how the TfL brand translates through quality products the very feeling of what it is to visit, to be in or be part of London.”
Head over to Kurt Keiger's website, where you can browse the full collection so far."
That’s right! This morning we went live with our latest brand licensing collaboration with none other than the London designer brand, Kurt Geiger.
The initial ten-piece collection focuses on some of Kurt Geiger London’s most popular styles, replacing the brand’s signature rainbow with the iconic London Underground line colours.
The styles launched today on kurtgeiger.com and in select number of Kurt Geiger stores including Westfield London, Brighton and Stratford – perfect for those working in Endeavour Square or nearby stations/depots if you want to check them out in person!
Kurt Geiger’s Chief Creative Officer says: “The London Underground is so recognisable that it's easy to overlook just how iconic a design icon it is.
It's a key part of all our lives and I wanted to create a collection suitable for busy daily London lives but with the Tube’s colours and symbols as the core design theme. Kurt Geiger is powered by London’s fast-paced and forward-facing energy, and this new collaboration is the ultimate show of that unity; a true homage to the place we call home."
"London Underground connects Londoners and everyone who comes here; it's the heartbeat of our city, enabling exploration and adventure. It was therefore a true thrill to be able to connect with TfL on this collection celebrating our mutual love for our capital.”
TfL's Brand Licensing Manager says: “As two brands both born in London, it's great to see Kurt Geiger use our brand in such a creative way. We both share a dedication to high quality design and through this partnership we look forward to seeing people wearing a little piece (or two) of the city wherever they may be.
Collaborations such as this are a great example of how the TfL brand translates through quality products the very feeling of what it is to visit, to be in or be part of London.”
Head over to Kurt Keiger's website, where you can browse the full collection so far."
raid your piggy-banks!
